INTRODUCING
How Experts Get Their First Business Clients
Land your first business clients with expert positioning, visibility, and 4-figure offers.
The only program that gives you both a Mindset Operating System™ and a Revenue Operating System™— so you can stop guessing and start landing real business clients.
Land Your First Business Clients with a System Built for Experts
Position like a trusted advisor. Show up with executive credibility. Get paid for what you know.
You’re not a beginner—you’re an expert who hasn’t entered the business market… yet.
You’ve helped individuals get results. You know your work has impact.
But when it comes to selling your expertise to companies, you’re stuck wondering:
“Where would I even start?”
“What would I offer that they’d pay for?”
“Would a real business even invest in someone like me?”
It’s not that you don’t have value.
It’s that no one’s shown you how to enter the B2B market with clarity, confidence, and credibility— until now.
We don’t just teach marketing or content tips.
We give you the systems, positioning frameworks, and internal rewiring that turn experts into trusted business advisors.
Whether you’ve been serving individuals, freelancing, or relying on referrals—B2B Launch Lab™ is your step-by-step path to building a business that works with businesses.
When you complete this program, you won’t just hope a company will hire you.
You’ll have proof—and a repeatable system—to make it happen again and again.
From Doubt to Proof
Before B2B Launch Lab™:
- “I know I’m an expert… but would a business really pay for what I know?”
- “I’ve been serving individuals—but I want real business clients.”
- “I don’t know how to talk to companies or position myself as someone they’d invest in.”
- “It feels like I’m always guessing or second-guessing.”
- “I want to go B2B—but I don’t have the confidence, clarity, or a roadmap.”
After B2B Launch Lab™:
- “I’ve proven that businesses will pay for my expertise.”
- “I’ve landed my first real business client—and I know how to repeat it.”
- “I’m positioned like a trusted expert, not just another service provider.”
- “I’ve built visibility and credibility that attracts executive attention.”
- “I finally have clarity, confidence, and proof that business clients want what I have to offer.”
This is the program that gives you proof.
Proof that your expertise is valuable in the business market.
Proof that you can get paid for what you know.
Proof that you don’t need to have it all figured out—you just need to get in the room.
Proof that business clients aren’t out of reach—they’re looking for experts who know how to show up with clarity and credibility.
Getting your first business client changes everything.
Once you land your first business client, your entire business shifts.
Your confidence rises. Your vision sharpens. Your voice strengthens.
You realize you can show up in boardrooms, Zoom calls, and leadership circles as a trusted advisor.
You stop second-guessing your worth—because now you have proof.
That’s what B2B Launch Lab™ is about:
A strategic and emotional turning point in your business.
What You’ll Learn Inside B2B Launch Lab™
A step-by-step system to get positioned, get visible, and get paid.
Mindset Operating System™ – Rewire the beliefs, behaviors, & identity that shape how you show up, sell, & lead in the B2B market
Entering the B2B Market –
Understand how business clients think, buy, and invest in expert services
Positioning First™ Framework –
Define your value and message with clarity and authority
Network Activation Playbook™ – Reconnect with warm leads and past relationships to jumpstart momentum
Thought Leadership Design™ – Build strategic visibility that attracts executive attention
LinkedIn Client Attraction™ – Turn your profile and content into a lead-generation platform
Gateway Launch System™ – Launch a lean offer to test demand and start conversations
4-Figure Door Opener Offer – Build and deliver your first business-ready paid engagement
framework integration
The Bigger Picture
Part of the Stimulyst Mindset & Revenue Operating System™
B2B Launch Lab™ isn’t just a course—it’s your entry point into the Stimulyst ecosystem.
This program delivers the Mindset Operating System™ to rewire how you think, show up, and lead as a business owner—alongside the foundational components of Pillar 1: Attract Executive Buyers with Strategic Positioning from the Stimulyst Revenue Operating System™.
It’s the same system our Accelerator clients use to land multi-5- and 6-figure B2B deals—now adapted for early-stage experts entering the market.
When you complete this program and reach $20K in B2B business revenue, you’ll be eligible to apply for The 12% Accelerator™ to scale with advanced systems, pricing, and positioning.
You’re not starting small—you’re starting smart.
You don’t need a big audience, fancy funnel, or a decade of experience in B2B.
What you need is a system—and proof.
The B2B Launch Lab™ is built from the exact positioning strategies and frameworks that have helped established consultants, speakers, and expert service providers enter the business market and thrive.
This is where that journey begins for you.
Who It’s For:
Experts, coaches, consultants, and service providers who want to work with businesses but haven’t landed over $20,000 in business clients yet.
Who It’s Not For:
- Entrepreneurs that are not willing to take massive, imperfect action
- Entrepreneurs who have generated more than $20,000 in the past 12 months with business clients
Ready to prove your value in the business market?
Join B2B Launch Lab™ today and land your first business clients with clarity, confidence, and credibility.
About Liz J. Simpson & The Stimulyst Team
B2B Launch Lab™ was created by Liz J. Simpson, a globally recognized B2B sales strategist and the founder of Stimulyst—
a sales consultancy that has helped experts and consultants close over $250 million in corporate revenue.
Liz has trained and empowered tens of thousands of professionals around the world to position themselves as trusted advisors and confidently sell their expertise to business clients.
Her frameworks have been featured by LinkedIn, HubSpot, and trusted by leaders across Fortune 500 companies, global organizations, and high-growth consulting firms.
At Stimulyst, we specialize in teaching underestimated experts how to step into the B2B market with authority, integrity, and a proven system—without needing a big audience or traditional sales background.
B2B Launch Lab™ is your guided path to thE B2B world:
A foundational program designed to help you land your first business clients by mastering strategic positioning, visibility, and value-based offers—so you can finally stop second-guessing and start building your proof.
You can finally rest easy,
Double 6-Figure Contracts in Less Than 90 Days
From $75K Goal to a $135K Win in Just 3 Weeks
How Solid Positioning Helped to Secure $150K in Contracts
From Launching a Business to Being in the Top 12% in 4 Months
From Educator to 4X Annual Revenue in One Year
Secured First Contract In Less Than 3 Days
6-Figure Wins Through Mastering Rapport
Transforming LinkedIn into a Contract Magnet
Had First 6-Figure Month In Less Than 60 Days of Joining
Secured $90k Deal Based on Coaching From Our 3-Day Event
Her First 6-Figure Year
Closed $68,500 in 30 Days
Recouped #BMM Investment With One Tweak
Closed Multiple Six-Figure Deal in 90 Days
Landed 2 Clients, Hit Annual Goal & Quit Corporate America
First Five Figure Deal Landed in Less Than 2 Months
Landed Largest Corporate Deal Within 4 Months
Closed Six-Figure Deal After 9 Months
Closed Six-Figure Corporate Deal in 90 Days
Secured a $265,500 6-Month Contract
Landed Blue Chip Corporate Client & Moved to Jamaica
Closing 2 Corporate Deals Weekly + Maintaining 9-5
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